Share what you know, learn what you don't

Everywhen

Traditional B2B Sales and Marketing Are Becoming Obsolete

by Marco Malandrino|Published 02/02/2022

Most B2B sales and marketing teams typically function in a “serial,” or linear manner. Marketing engages prospective buyers early in their purchase journey, qualifying their readiness and fit for sales rep engagement through digital “content nurturing. by Brent Adamson – Time to read 8
Henrik Sorensen/Getty Images

Related